We are looking for a hands on digital marketer who will be responsible on creating, monitoring and managing campaigns in Google Ads and Facebook, with additional specialty on conversions through eCommerce. The main objective will be to scale up clients businesses through digital marketing. The job placements are permanent and we offer good compensation within a friendly environment plus benefits.
Requirements:
- Experience on ecommerce sales through digital channels
- Proven SEM experience managing PPC campaigns
- Proven SMM experience managing Social campaigns
- Good SEO experience
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools e.g, Google Analytics
- Experience with A/B and multivariate experiments
- Up-to-date with the latest trends and best practices in SEO and SEM
- Excellent language skills in Greek & English
Location
Athens, Greece
To date
Education
University or College Degree in Marketing / Web Marketing
Compensation
Based on skills & experience
Responsibilities.
Key responsibilities:
- Suggesting digital strategies to clients
- Plan, create, manage and monitor campaigns
- Measure and report performance of all digital marketing campaigns, and assess against goals
(ROI and KPIs) - Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
Skills/Experience.
Available skills, qualifications & experience:
- Google Adwords (Search / Display / Video)
- Facebook Business Manager
- Google dynamic feeds
- Facebook dynamic feeds
- Facebook product catalogs
- Facebook & Google conversions
- Google Tag Manager (knowhow of datalayers and variables)
- Google Analytics + Ecommerce Enhanced
- Setting up conversion values for Google & Facebook via GTM
- Creating and Optimizing campaigns for Google & Facebook to increase ROI
